Challenges of the diplomatic representation
1. The survival of the embassies in the midst of global changes could be explained by their versatility as essentially to provide organised professional diplomacy, and also because they are the only institutions capable of guaranteeing permanent representation abroad of States and continuity in the care of their international interests. However, the complex agenda of the new century requires a careful balancing of the qualities of the embassy with its diplomatic activity that a state must develop.
2. Effective public diplomacy requires clear and precise targets, in addition to the skilful use of the modern media and adequate perception of the current international context. Depending on whether the international projection of a country often corresponds to the quality of its diplomacy, strengthening and professionalization of the departments in the foreign service (and the Foreign Ministry) are matters of national interest.
3. In this context, the responsibility assumed by the diplomatic representative of the State today requires the faithful observance of principles, rules and procedures that provide consistency and respectability in conducting his duties. More and more, these duties involve the expansion of cooperation leading to the channelling of foreign investment into their countries, and to promote trade, tourism and various exchange activities.
4. The diplomatic representative shall also disseminate the values, art and national culture and, above all, to properly develop friendly relations, but as part of diplomatic law, not to interfere in the internal affairs of the host State as he applies necessary firmness in defending the fundamental interests of his own State. Naturally, he should always keep in mind that he has the inescapable responsibility to safeguard, protect and promote the dignified image, reputation and interests of the country he represents.
5. Clearly, today’s diplomacy involves working on a new stage that demands a multi-disciplinary approach where problems of coordination and strategy require more than ever, sustained diplomacy in internal consensus and a clear vision of the current international situation.
6. Similarly, the follow-up and institutional coordination constantly push the agendas of the embassies in their continuous diplomatic actions, including the normal functions of the Mission, such as representation, negotiation, observation and information gathering, and protecting the interests and nationals abroad.
7. The envoy of the State in exercising his responsibilities must not have conflicts of interest which could bring harm to the sending country with unpredictable consequences. Not incidentally, conventional precepts and domestic legislation of States, in essence, reflect that requirement, in addition of course to the recommendation that the appointed diplomat should have the relevant qualifications for the efficient performance of his vital work.
8. Likewise, the diplomat of today, as the worthy representative of his country, must possess a reputation of honesty and loyalty to the State itself.
© by Odeen Ishmael